About

As a coach, trainer, and leader
I want to improve culture
so that everyone can thrive”
— Russell Reddock

Hi. My name is Russ.

For over 20 years, I’ve worked across the globe in both private and government sectors, immersing myself in all industries. For the last 15 years, I’ve been automating myself out of jobs, transforming organizational cultures, and focusing on what truly matters—helping others grow and succeed along the way.

If you’ve ever wondered “why are we failing and not fixing” take a look around. I can almost guarantee it’s the organization not the people.

Individuals are rockstars. We learn, innovate, push beyond limits, stumble, fall, get back up, brush off, and repeat. We are resilient beyond compare and capable of greatness.

But to truly thrive, we need to feel empowered. When we thrive, everyone is happy, and together, we build a better organization.